The Story of Sipsmith
Travel Distilled tells the story of Sipsmith, the revolutionary London gin distillery which started small but is now a global brand.
Sipsmith Distillery, founded in 2009, is a trailblazer in the craft gin movement and a symbol of London’s rich distilling heritage. As the first copper-pot distillery to open in London in nearly 200 years, Sipsmith played a pivotal role in reviving the tradition of small-batch gin production in the city. Its story is one of passion, perseverance, and a commitment to quality that has redefined the modern gin landscape.
The Birth of Sipsmith
Sipsmith was founded by childhood friends Sam Galsworthy and Fairfax Hall, along with master distiller Jared Brown. The trio shared a vision of creating a gin that honored the traditional methods of London Dry Gin while embracing the creativity and craftsmanship of the craft spirits movement. However, their journey was not without challenges. At the time, strict regulations made it nearly impossible for small distilleries to operate in the UK. Undeterred, the founders lobbied for changes to the law, eventually securing the first new distiller’s license in London since 1820.
The name “Sipsmith” reflects the brand’s ethos: “sip” represents the enjoyment of a well-crafted spirit, while “smith” pays homage to the artisanal skill of the distiller. This combination of tradition and innovation became the foundation of Sipsmith’s identity.
The Distillery and Process
Sipsmith’s distillery is located in Chiswick, West London, in a former microbrewery. At its heart are three copper pot stills, affectionately named Prudence, Patience, and Constance. These stills, handmade in Germany, are essential to Sipsmith’s production process, allowing for small-batch distillation that ensures precision and quality.
The gin is made using a traditional London Dry Gin method, which involves distilling a neutral grain spirit with a carefully selected blend of botanicals. Sipsmith’s recipe includes ten botanicals, including juniper, coriander, angelica root, and citrus peel. The distillers use a one-shot method, meaning the gin is distilled to its final strength without dilution, preserving the full flavor of the botanicals. This meticulous approach results in a smooth, balanced gin with a classic juniper-forward profile and subtle citrus and spice notes.
The Gin That Started a Revolution
Sipsmith London Dry Gin, the brand’s flagship product, quickly gained a following for its exceptional quality and craftsmanship. Its success helped spark a renaissance in gin production, inspiring a new generation of distillers to embrace small-batch, artisanal methods. Sipsmith’s influence extended beyond gin, contributing to the broader craft spirits movement in the UK and beyond.
In addition to its London Dry Gin, Sipsmith has expanded its portfolio to include other expressions, such as:
1. Sipsmith Lemon Drizzle Gin: A vibrant, citrus-forward gin inspired by the classic British dessert.
2. Sipsmith V.J.O.P. (Very Junipery Over Proof): A bold, high-strength gin for juniper lovers.
3. Sipsmith Sloe Gin: A rich, fruity liqueur made by infusing gin with sloe berries.
Cultural Impact and Legacy
Sipsmith’s impact on the gin industry cannot be overstated. The distillery’s success helped pave the way for hundreds of small distilleries to open in the UK, transforming gin from a mass-produced spirit into a craft product celebrated for its diversity and creativity. Sipsmith’s commitment to quality and tradition has earned it a loyal following among gin enthusiasts and bartenders, who appreciate its versatility in classic cocktails like the Gin & Tonic, Martini, and Negroni.
The brand’s iconic swan logo, inspired by the swan neck of its copper stills, has become a symbol of craftsmanship and authenticity. Sipsmith’s marketing campaigns, which often emphasize its artisanal roots and London heritage, have further cemented its status as a modern classic.
Sustainability and Community
Sipsmith is committed to sustainability and giving back to the community. The distillery has implemented initiatives to reduce its environmental impact, such as using renewable energy and recycling waste products. Sipsmith also supports local charities and organizations, reflecting its dedication to making a positive impact beyond the world of spirits.
The Future of Sipsmith
In 2016, Sipsmith was acquired by Beam Suntory, a global spirits company, but it has retained its independence and commitment to small-batch production. The distillery continues to innovate, experimenting with new flavors and techniques while staying true to its roots.
Conclusion
Sipsmith Distillery’s story is one of passion, perseverance, and a deep respect for tradition. From its humble beginnings in a West London microbrewery to its status as a global leader in craft gin, Sipsmith has redefined what it means to be a modern distillery. Its gins are more than just spirits; they are a celebration of London’s distilling heritage and the art of craftsmanship. Whether enjoyed in a cocktail or sipped neat, Sipsmith offers a taste of history and innovation in every glass. Cheers to Sipsmith—the gin that started a revolution!
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